Tuesday, November 25, 2014

"Monte Carlo"

bag | screen print | Trastevere
This bag caught my eye because of how the type connected from different lines. I like how it adds to the triangular shape of the overall text but I also don’t think it’s necessary to add the lines. The difference in weight between the lines is really nice hierarchy.

"The Space Cinema"

signage | plastic lights | The Space Cinema
This sign was really cool, it pulsed different colors slowly. The word THE was separated from SPACE by color, which I really enjoyed. I also like how the word cinema is tracked out to add some balance to the overall sign.

"The Judge"

photo backdrop | paper | The Space Cinema
This type is really stately and serious, I don’t know anything about this movie but I know that it won’t be a comedy because of this type. I like how the J is breaking the lines around the words, it adds a focal point to an otherwise boring display.

"Vigili Del Fvoco"

signage | metal | Ostia
These letters are so interesting! The G doesn’t round all the way but is still legible. The C is barely there but you can still tell that it is a C. I wish the O’s would’ve given it a little more space though, it looks too small and too squished. 

"Raising Hell"

shirt | screenprint | Trastevere
This lettering is really distinct, we saw this kind earlier in Parrucchino’s restaurant signage. I think it’s nice for titles, as I said before, but it also works in this smaller title situation. It gives the brand an identity that’s kind of ironic since it says it’s raising hell but is sophisticated. I like the more organic shapes of the waves compared to the letters.

"Lefranc & Bourgeois"

sticker | paper | Poggi
This is such an elegant lettermark, I would guess that it has something to do with lettering or pens for calligraphy. The strokes of the letters taper and thicken in a beautiful way, and everything flows together. I also like the contrast between the white lettering and dark blue background.