This bag caught my eye because of how the type
connected from different lines. I like how it adds to the triangular shape of
the overall text but I also don’t think it’s necessary to add the lines. The
difference in weight between the lines is really nice hierarchy.
This sign was really cool, it pulsed different
colors slowly. The word THE was separated from SPACE by color, which I really
enjoyed. I also like how the word cinema is tracked out to add some balance to
the overall sign.
This type is really stately and serious, I don’t
know anything about this movie but I know that it won’t be a comedy because of
this type. I like how the J is breaking the lines around the words, it adds a
focal point to an otherwise boring display.
These letters are so interesting! The G doesn’t
round all the way but is still legible. The C is barely there but you can still
tell that it is a C. I wish the O’s would’ve given it a little more space
though, it looks too small and too squished.
This lettering is really distinct, we saw this
kind earlier in Parrucchino’s restaurant signage. I think it’s nice for titles,
as I said before, but it also works in this smaller title situation. It gives
the brand an identity that’s kind of ironic since it says it’s raising hell but
is sophisticated. I like the more organic shapes of the waves compared to the
letters.
This is such an elegant lettermark, I would
guess that it has something to do with lettering or pens for calligraphy. The
strokes of the letters taper and thicken in a beautiful way, and everything
flows together. I also like the contrast between the white lettering and dark blue background.